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Maxthon browser to be preloaded in at least 100 million smartphones thanks to MediaTek partnership

By Nicole Lee

Though Maxthon launched its Android browser three years ago, it might not be the go-to app most users have when they get their brand new smartphone. That might change soon however, thanks to a recently announced partnership between the software company and RollTech, the value-added services arm of  MediaTek, one of the world’s largest mobile chipset suppliers. As a result of the collaboration, the Maxthon mobile browser will be pre-installed in more than 100 million MediaTek-based smartphones in 2014. Though we don’t know yet just which devices will have the software on board, a partially released list does include manufacturers like LG, ZTE and Lenovo. It appears that the phones will likely be targeted at emerging markets, with a focus on those in Brazil, Russia, China, India and Indonesia. Combine that with features like cloud syncing and LAN file transfer, and Maxthon might just gain marketshare over that other popular Android browsers.